SME employers may be concerned that the individuals they recruit from priority groups will not be able to sustain employment and that this will mean a waste of their time and increased costs through repeat recruitment. There are things that employers can do to help them retain new employees and you are in a position to help them take these steps.

Highlight the benefits of taking steps to enhance retention, such as:

• Reduced staff turnover and lower recruitment costs
• A more skilled and motivated workforce
• Opportunities for professional development for staff providing support to new employees